Brand Gap The - Marty Neumeier

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Brand Gap The - Marty Neumeier

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Brand Gap The - Marty Neumeier

$59.00

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Product details

Product details

Brand Gap The - Marty Neumeier

Presents A Unified Theory Of Brand. This Work Shows How Strategic Or Creative Approach Of Thinking Can Unite To Produce A Charismatic Brand. It Also Helps You Learn: The Five Essential Disciplines Of Brand-building; How Branding Is Changing The Dynamics Of Competition; The Three Most Powerful Questions To Ask About Any Brand; And More.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2005-09-01
  • Publisher / Label: Pearson Education
  • Author: Marty Neumeier
  • Number of Pages: 208
  • Fruugo ID: 48816164-96994596
  • ISBN: 9780321348104
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