Customer Relationship Management by Maklan & Stan Cranfield University & UK Paperback Book

$149.00
+ $22.99 Shipping

Customer Relationship Management by Maklan & Stan Cranfield University & UK Paperback Book

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Customer Relationship Management by Maklan & Stan Cranfield University & UK Paperback Book

Customer Relationship Management by Maklan & Stan Cranfield University & UK Paperback Book

  • Brand: Unbranded
Price: $149.00
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$149.00
+ $22.99 Shipping

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Description

This highly regarded textbook provides the definitive account of Customer Relationship Management CRM concepts applications and technologies focusing on how companies can create and maintain mutually beneficial relationships with customers.
  • Brand: Unbranded
  • Category: Business, Finance & Law
  • Format: Paperback
  • Language: English
  • Publication Date: 2024-01-23
  • Publisher / Label: Taylor & Francis Ltd
  • Author: Maklan & Stan Cranfi
  • Fruugo ID: 306490769-686604180
  • ISBN: 9781032247441

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  • Taylor & Francis Ltd
  • Taylor & Francis Ltd
  • 5 Howick Place
  • London
  • GB
  • SW1P 1WG
  • GPSR@taylorandfrancis.com
  • 44 20 7017 6000
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